When many website owners (and even web designers) think of web design, they often think first and foremost of the overall look of the website – its graphics, layout, colour scheme, etc. While this is important as the “total” look …
Unless you’ve been hiding under a rock for the last couple of years, you know social media plays a huge role in the success of online businesses in countless ways. Branding, becoming more visible to your target audience, building trust, …
Conversion rate optimisation, or CRO, is simply optimising whatever action it is you want your website visitors to take. For instance, when a visitor to your site signs up to your email list through your offer of a free newsletter …