Regardless of what type of business you are in, it is important that your website converts well. Whether you have an ecommerce store or other website, the primary purpose of your site is to convert users to qualified prospects or …
For years, most marketers and even search engine optimisation firms focused on content – and particularly keyword optimisation – for obtaining a high ranking for websites. Keywords were of the utmost importance not only on-page, but in meta tags, page …
Considering all of the changes over the past year or so with Google, namely Panda and Penguin, many people are curious as to whether SEO is still important, or if perhaps it’s a ‘fad’ that has fallen by the wayside. …
Conversion Rate Optimisation Made Simple
